FairPrice Housebrands
Enjoy more quality for less
Consumers can look forward to diverse FairPrice housebrand options, good quality products, and affordable price tags. We have a comprehensive selection of over 2,000 items – from staples to home care and personal care products – that are priced cheaper than alternative brands on the market. Enjoy the best value-for-money.
Beverages
Raise your glass
Need something to quench your thirst? We have the solution for you, from refreshing juices to calming teas and more.
Groceries
Everyday essentials for everyone
Stocking up on groceries has never been easier and more affordable. With our housebrand staples such as rice, oil, sugar, and seasonings, you can stretch your dollar without skimping on quality.
Breakfast
Rise and shine!
Don’t miss the most important meal of the day. Start your day right with our delicious breakfast ingredients.
Chilled and Frozen
Freeze your hunger with our delicious frozen foods
Fast, hassle-free, and appetising. The wide array of food items in our fridges and freezers – from savoury to sweet – will tantalise your tastebuds instantly.
Home Care
Make your house a home
Our home care products, such as dishwashing liquid, air fresheners, and laundry detergents will help you turn your house into a clean, cosy, and comfy home.
Snacks
Snacks that impress
Indulge in delectable treats that also feed the soul. Our irresistible potato chip flavours will delight your taste buds, while our nuts, crackers, and biscuits are sure to add a little crunch to your day.
Personal Care
Feel your best, every day
Our gentle personal care products will help you enhance your daily self-care routine for a more comfortable lifestyle. Stay clean and worry-free!
Baby Care
Only the best for your bundle of joy
Choosing the right baby care products can make all the difference as you begin an exciting new chapter in life as a parent. With our products helping to lighten the load, you can focus on spending quality time with your child.
Senior Care
Supporting seniors in their silver years
We are dedicated to sourcing high quality senior care products to ensure the comfort and well-being of the elderly.
